Local businesses, listen up! Harnessing the power of search is no easy task, as you may have noticed. Businesses don’t get a page 1 ranking by accident. This process takes time, research, maintenance and buckets of caffeine to acquire. Luckily, … Read More

Creating original content is one of the most effective ways to put you in the good graces of the Google gods. Staying relevant in the digital era means marketers must continually churn out quality content to keep up with the … Read More

When you hear the term search engine, you automatically think of Google. And why not? Google has become the master of their domain, so to speak, boasting 3.5 billion searches per day and totaling 1.2 trillion searches per year globally. While … Read More

Every minute, 300 hours of video is uploaded to YouTube. Video concept and creation may seem like the biggest hurdles, but ultimately getting your video seen is a far greater challenge (and less within your power to control). Video is … Read More

It can be challenging to make brands seem relevant, especially in a market as crowded as the hospitality industry. Thankfully, there are national food holidays to the rescue. Technically, anyone with enough social power and imagination can create a food … Read More

Images are creating a universal currency and increasingly dominating online marketing strategies. Pictures have the power to convey what words cannot; delivering a massive amount of information to our brains every day. It’s no secret that images have been steadily … Read More