Today, we have more access to data than we know what to do with. Be intentional with this invaluable information and put something amazing out into the world.
We spend a lot of time on Facebook and on Facebook products, and the company is able to glean a … Read More
Google has democratized web analytics and given website owners the ability to track analytics and visualize metrics since 2005 when … Read More
The California Consumer Privacy Act passed in 2018. It is a state statute that provides protections for residents of California, … Read More
The General Data Protection Regulation (GDPR) passed in May 2018 in an attempt to protect citizens from data breaches due … Read More
Why Are So Many People Using Google Analytics? The benefit of Google Analytics is that it automates web traffic data … Read More
This morning I logged into Google Analytics after our organic traffic spiked and was triggered by the amount of spam … Read More
A new way to measure data through Google has arrived, and it’s called Google Analytics 4. Built on the foundations … Read More
Whilst Google Analytics has been the de facto website traffic measurement tool since Google bought the software, Urchin, in 2005, … Read More
As marketers, we spend a lot of time optimizing our client’s digital campaigns to reach the best audiences. Implementing a … Read More