Today, we have more access to data than we know what to do with. Be intentional with this invaluable information and put something amazing out into the world.
Google has democratized web analytics and given website owners the ability to track analytics and visualize metrics since 2005 when … Read More
The California Consumer Privacy Act passed in 2018. It is a state statute that provides protections for residents of California, … Read More
The General Data Protection Regulation (GDPR) passed in May 2018 in an attempt to protect citizens from data breaches due … Read More
Why Are So Many People Using Google Analytics? The benefit of Google Analytics is that it automates web traffic data … Read More
This morning I logged into Google Analytics after our organic traffic spiked and was triggered by the amount of spam … Read More
A new way to measure data through Google has arrived, and it’s called Google Analytics 4. Built on the foundations … Read More
Whilst Google Analytics has been the de facto website traffic measurement tool since Google bought the software, Urchin, in 2005, … Read More
As marketers, we spend a lot of time optimizing our client’s digital campaigns to reach the best audiences. Implementing a … Read More